Customized Budget-Friendly Solutions
I don’t offer one-size-fits-all packages. Every project starts with understanding your business and its goals. From there, I build a tailored digital strategy that includes the tools and tactics that make sense — nothing more, nothing less.
Services Tailored to Your Goals
Data Analytics
Understanding how people use your website is essential to improving performance. I help you uncover what’s working—and what isn’t—by tracking key user actions, identifying pain points, and providing insight into your audience. With tailored reporting and event tracking, you’ll gain a clearer view of how your digital presence supports your business goals.
Services Available
- Custom analytics dashboards and reports
- Event tracking tailored to your goals (e.g., clicks, form submissions)
- Audience segmentation for deeper insight and targeting
Search Engine Optimization (SEO)
Showing up in search results is one of the most effective ways to attract the right audience to your website. I help ensure your site ranks well for relevant keywords so your business stays visible and competitive. From content-driven strategies to technical site audits, I make sure your SEO supports your overall goals.
Services Available
- Keyword research and implementation
- Comprehensive SEO strategy
- Technical SEO site audits to improve performance and visibility
Web Development & Redesigns
Your website is often the first impression of your brand—so it needs to be fast, mobile-responsive, and easy to use. Whether you're starting from scratch or looking to improve what you already have, I create websites that reflect your brand and help users find what they need quickly and intuitively.
Services Available
- Full website development and content creation
- Website redesigns to improve usability and performance
- Adding new features or functionality to your existing site
Digital Advertising
Whether you're launching a new product or looking to drive more leads, digital advertising can put your brand in front of the right audience at the right time. I build targeted campaigns that align with your goals, backed by data to continually refine performance and maximize ROI.
Services Available
- Campaign planning and execution across platforms (Google, Meta, LinkedIn, etc.)
- Audience targeting and ad creative development
- Performance tracking, optimization, and reporting
Recent Work
Rideau Trail Association
Led the redesign of the Rideau Trail Association’s website, including audience discovery, custom WordPress theming, a members-only hub, and SEO implementation to boost visibility and usability.
The Rep Room
Developed data dashboards and managed social media and Google Ads campaigns to drive targeted traffic to The Rep Room’s website and improve digital performance visibility.
DPM Snacks
Redesigned the DPM Snacks website to enhance visual appeal and user experience, implemented SEO strategies to boost organic traffic, and set up their Google Merchant Center for better product visibility.